Amy Stevens — Copy Direction + Content Design
Copy Director + Copywriter
BFCM is the biggest event of the year for e-commerce brands. So in 2024, we went bigger than ever. Our "Make Every [BLANK] Count campaign helped drive and maintain momentum for our customers, so they could do the same for theirs.
A branded landing page experience provided ongoing tips and tricks for brands and retailers to help them start BFCM planning and strategies earlier, so they’d be ready and armed with paying customers once Black Friday/Cyber Monday hit.
Media included paid display ads, social (IG, LinkedIN), email, webinars, content, and blog articles.
RoleCopy Director + Copywriter ForBFCM 2024 Campaign

Email 1


Calendar email


Paid display

Paid display

LinkedIn social

LinkedIn social - webinar promo


Copy Director + Copywriter