Rashied Davis Charities came to us needing a website redesign. They didn’t realize they needed a brand, so we created one —well, that, and a website. And marketing. And a 360-degree campaign.

The first time we shared logo and identity concepts with Rashied Davis, he cried. Naturally, so did I.

This is still one of the most rewarding things I’ve ever worked on. My team got to attend a school day one Saturday and see the kids and teachers in action. The excitement on the kids' faces was all we needed to know that this organization really is making a huge difference in their lives. I still get excited when I get one of their emails—Rashied and Diana Davis are such inspiring people.